

Michi Clinic
Michi Clinic is focusing on high-end medical beauty treatments. As a new player in the market, they required a comprehensive strategy to build authority and trust through a dedicated professional persona.
Our Solution:
We used the "Medical Aesthetic IP" model to build a strong market presence. By producing high-quality, "hardcore knowledge" content that explains the science behind treatments, we positioned the lead doctor as a trusted industry expert.
Scope of Work:
Doctor IP Development & Strategy
Video Shooting (Professional & educational content)
Video Editing (High-end aesthetic style)
Platform Management
Copywriting Optimization
Covered Platforms:
Xiaohongshu (小红书)
Facebook
Instagram
Our Result:
We turned complex medical procedures into easy-to-understand, high-performing content. This elevated the clinic’s visual style and built a reputation for transparency and professionalism in the aesthetic industry.