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Corporate Brand Planning

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Instea

Instea is Malaysia’s first and only homegrown milk tea franchise, seeking to expand its market presence through strategic brand repositioning.

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DC Travel GO Malaysia

We co-produced a travel magazine (DC Travel GO Malaysia) in collaboration with partners across Malaysia, presenting a refreshed and contemporary view of the country through immersive travel narratives.

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Baisi China

We led the launch of a renowned Chinese high-end fashion brand into Southeast Asia, strategically positioning Malaysia as the brand’s first market entry point.

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Royaltea

Royaltea is a popular beverage brand that launched its very first outlet in Ipoh. They wanted to make a huge impact for their grand entry into the local market.

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Tourism Malaysia

We collaborated with Tourism Malaysia and the Guangzhou Yuexiu District Tourism Bureau to produce the “Yuexiu Guangzhou” cultural promotional video as part of a broader Chinese New Year cultural exchange initiative.

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Sunway Lost World of Tambun

We were involved in a Sunway Lost World of Tambun cross-border tourism and business exchange initiative, designed to strengthen tourism brand promotion between China (Guangzhou) and Malaysia.

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